When I’m jumping-outta-my-skin excited about something it’s really hard for me to keep a secret under wraps. So! FINALLY, without further ado, on behalf of Converse and all your crazy amigos here at Dig Publishing, I’m thrilled to announce that we’re bringing you Boston to Austin: The Official Boston SXSW Day Party on Thursday, March 17 at South By Southwest in Austin, Texas.
When we met the fine folks at Converse back in October, we were blown away by their local initiatives and their desire to further immerse themselves in the Boston music scene. After putting our heads together and coming up with a lineup of some of our absolute favorite Boston bands who’ve contributed beautifully to the cultivation of the Boston sound, we’ve snagged a rooftop stage right on 6th Street, set the date, booked our flights and figured out set times. We’re a month out, and we can’t wait.
(Oh. I should probably mention that this Boston party is taking place on St. Patrick’s Day. Seems only fitting that we’ll be throwing a six-hour music marathon on the holiday that defines our city’s penchant for partying, right?)
Before the bands (listed below) pack up their respective vans and head south to SXSW, we’ll be celebrating at the Brighton Music Hall on Sunday, February 27, with most of our Boston to Austin billing acts. More info for that shindig will come later, but in the meantime, save the date — especially if you won’t be joining us at SXSW this year.
Anyways, from the official press release, here’s the official event info and the stellar Boston to Austin lineup:
BOSTON TO AUSTIN:
THE OFFICIAL SXSW BOSTON MUSIC DAY PARTY
PRESENTED BY CONVERSE AND DIGBOSTON.COM
THURSDAY, MARCH 17 2011
The 512 – 408 E. 6th Street – Austin, TX
FEATURING THE UP-AND-COMING BOSTONIAN TALENTS OF
Thanks, Boston music nuts, and we’ll see you at SXSW!
For press inquiries, interviews and additional information regarding Boston to Austin and DigBoston.com, please contact Hilary Hughes at firstname.lastname@example.org